Effectively marketing solutions for the cannabis industry.
The best situation to be in since the gold rush. Except this time, it's a product and the internet exists. We're here to help you keep the green flowing and keep your marketing strategies in line while following state reglations. Your marketing, is the first thing others will see. Luckily, you have us, and we're here to help. Be sure to download our pitch deck for an in-depth breakdown.
How to market your cannabis business in 2019
We live in one of the most technologically advanced society in all of history, and you're telling us that you haven't tried digital marketing? With millions of users logging into Instagram, Facebook, Twitter, & Youtube on a daily basis. It wouldn't make much sense to neglect the internet as a respectable place to advertise your business/products. Not to mention, the targeting capabilities on all these platforms. Target cannabis and its many areas of study to specifically tailor your product to the individuals who would have genuine interest in your product.
Cannabis content, & what to talk about...
Produce content that brings in engagement. Educational videos are a great start, when you are able to catch the attention of consumers who are already intrigued by the topic. It is easy to get them engaging with your business.
When you learn who your audience is, you learn how to sell to them
Easily reaching millions of people through strategic and thought-out, campaigns. As you engage with your audience, you can get valuable feed back, ideas that can better your strategy, and overall data! Analyzing campaign data tells you what is & isn't working. Through this data you can start to figure out the identity of your core fans. Core fans are individuals who advocate your brand, they regularly purchase your products and believe in what your company stands for.
Once you learn who your customers are, it becomes easier to find them.
MARKETING TIPs
The cannabis industry has seen tremendous pull back from plenty of people who disagree with its legalization. It is our duty and yours to be sure that we follow all rules that are set out by the state. Avoid these common hiccups, so that the industry can continue to flourish without the stirring of the pot.
Make NO association with cartoons/animated characters, as these can & will be seen as attempts to target minors.
Does your business have a vision? Finding something that the people can stand behind, and helps you build community.
Content & Context. Content must be native to its platform. Each social platform is different, and you must treat it as so to succeed.
For more information, download our pitch deck for free!
Filled with tons of value. You can utilize the strategies in our pitch deck to your own business. It breaks down the digital marketing industry, and why it is important. We even included a few examples of the type of content/advertisements you can utilize, to get a jump start in your marketing efforts.
